Email marketing, though old, is still an effective way to reach out to people directly and generate leads. Anything that involves sending an email (apart from confirmation and transactional emails) by a company can be considered as email marketing. Done right, email marketing can be a major sales driver.
A study found that email marketing has a 2.3% more conversion rate as compared to the 1% through social media marketing after analyzing more than 1 billion online shopping sessions. (Source – smart insights).
And another survey found that 59% of respondents were influenced by email in their purchasing decisions. (Source – business 2 community).
The main advantage of email marketing is that you can communicate with your customers directly and build a foundation for a strong relationship with them. They are more likely to read emails than social media, so you have a higher chance of connecting with them through email marketing.
The key lies in providing the right kind of content.
This is where we come in. We handle all your emails, organize them and create strategic plans to achieve your business goals. It could be –
Organizing and managing thousands of emails can be an arduous task. Leave it in our hands and we will take care of it. We assure you that every email will be personalized, secure, safe, and marketed effectively. Our email marketing process goes –